Executive Producer Desiree Perez Believes in Transparency and Negotiation

Desiree Perez is closely associated with Jay Z. He holds a good reputation as a producer. For the last 20 years, the two have worked together in running SC enterprises. Having gained much experience in this line of work, Perez has built tough negotiation skills. In her record, she negotiated on the Beyonce’s Formation stadium. In separate case, she played a great role in Rihanna’s Samsung deal.

Notably, Desiree Perez is part of a collective that carries out all managerial tasks in Roc Nation. This includes; sections of management, publishing and labelling operations. This collective runs the Tidal as well. Together with Jana Fleischman and Chaka, Perez runs another special collective called Hova Circle of influence.  Refer to prettymanprettyman.com for related reading.

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As a matter of fact, the contract between Jay Z and the Live Nation is terminating soon. This 10 year, $150 million deal signed in 2008 was a huge milestone in his career. The 360 deal is coming up in the next year. This will present with even a better chance to sell stakes in Roc Nation, or even buy the company. Roc Nation artists include; Jay, Fat Joe, Rihanna, Meek Mill and Shakira.  Check this on pagesix.com.

Based on their good work relations, Live Nation may consider extending this deal. This will exclusively further their operations. Together with his executive, Jay Z met with Sir Lucian Grainge at his offices. Lucian is the chair and CEO of universal music group. This meeting attracted a huge public attention, with speculations of a partnership.

In conclusion, it is important to realize that the partnership with universal music Group will be beneficial to Roc Nation. Jay Z will certainly have more resources at his disposal. Consequently, he will flourish his career and services as an artist. This move is timely considering the competition raging up from both Spotify services and apple music.  More on saltylens.com.

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